Last updated: August 11, 2025
1. Introduction
Welcome to PopScotch ("we," "us," or "our"). We respect your privacy and are committed to protecting your personal data. This privacy policy explains how we collect, use, and safeguard your information when you visit our website popscotch.com.
2. Information We Collect
2.1 Information You Provide
- Email address (when you subscribe to our newsletter)
- Name (optional, when provided)
- User preferences (saved aesthetics, favorites)
- User-generated content (comments, mood boards)
2.2 Information Automatically Collected
- IP address
- Browser type and version
- Device information
- Pages visited and time spent
- Referring website
- Cookies and similar tracking technologies
3. How We Use Your Information
We use your information to:
- Provide and improve our services
- Send newsletters and updates (with your consent)
- Personalize your experience
- Analyze website usage and trends
- Respond to your inquiries
- Comply with legal obligations
4. Cookies and Tracking
We use cookies and similar tracking technologies to enhance your experience. These include:
- Essential cookies: Required for website functionality
- Analytics cookies: Help us understand how visitors use our site
- Preference cookies: Remember your settings and preferences
- Marketing cookies: Used to deliver relevant advertisements
You can manage cookie preferences through our cookie consent banner or your browser settings.
5. Data Sharing and Third Parties
We may share your information with:
- Service providers: Who help us operate our website (hosting, analytics, email services)
- Legal requirements: When required by law or to protect our rights
- Business transfers: In case of merger, acquisition, or sale of assets
We do not sell your personal information to third parties.
6. Your Rights (GDPR)
If you are located in the European Economic Area, you have the right to:
- Access your personal data
- Correct inaccurate data
- Request deletion of your data
- Object to data processing
- Data portability
- Withdraw consent at any time
To exercise these rights, please contact us at hello@popscotch.com.
7. California Privacy Rights (CCPA)
California residents have additional rights under the California Consumer Privacy Act (CCPA), including:
- Right to know what personal information we collect
- Right to delete personal information
- Right to opt-out of the sale of personal information (we do not sell personal information)
- Right to non-discrimination
8. Data Security
We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure.
9. Children's Privacy
Our website is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us.
10. Changes to This Policy
We may update this privacy policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the "Last updated" date.
11. Contact Us
If you have questions about this privacy policy or our data practices, please contact us at: